Alumni are a school's most underutilized resource. They're potential donors, mentors, guest speakers, hiring managers for graduating students, and — most importantly — the strongest advocates for your school's reputation. Yet most schools lose touch with students the day they leave.
Why Alumni Matter
Admissions: Parents trust alumni testimonials more than any brochure Placements: Alumni working in companies can facilitate campus recruitment Donations: Successful alumni contribute to infrastructure and scholarships Mentorship: Working professionals can guide current students Brand Building: A strong alumni network signals school quality
Building an Alumni Database
Start with what you have: 1. Collect data from current graduating batches — this is your easiest win 2. Use social media to reach older batches — create a Facebook group or LinkedIn page 3. Host an annual alumni meet — collect contacts from attendees 4. Ask current parents who are alumni to register 5. Partner with batch representatives to reach their classmates
Keeping Alumni Engaged
A database without engagement is useless. Keep alumni connected through: - Monthly newsletter with school updates - Annual alumni meet (virtual or physical) - Career mentorship program connecting alumni with current students - Alumni achievement spotlights on social media - Invitation to school events and annual day functions
The Digital Tool
EduBold's alumni module tracks: - Alumni contact information and career updates - Batch-wise and branch-wise groupings - Event attendance and engagement history - Donation tracking with 80G receipt generation - Mentorship program matching
The investment in alumni management pays off over decades. Schools with active alumni networks have stronger reputations, better placements, and more sustainable funding.